FOCUS: The Future of Your Company Depends On It

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FOCUS: The Future of Your Company Depends On It

Al Ries - Nama Orang;

Focus, Al Ries explains, is the key factor in cor-porate competitiveness that can make your com-pany number one in the marketplace. Too many companies are hooked on growth, resulting in point-less mergers and acquisitions in the name of "syn-ergy" or misguided line extensions that dilute brand strength. Their managers need to focus, or these companies will suffer.

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B004087.1 658.4012 RIE f My Library (Rak Manajemen) Tersedia

Informasi Detail

Judul Seri: -
No. Panggil: 658.4012 RIE f
Penerbit: New York : HarperCollins Publisher, Inc.., 1996
Deskripsi Fisik: 304 hal; ilus; 24 cm
Bahasa: English
ISBN/ISSN: 0-88730-764-7
Klasifikasi: 658.4012
Tipe Isi: text
Tipe Media: unspecified
Tipe Pembawa: volume
Edisi: First Edition
Subjek: Success in business
Marketing Management
Info Detail Spesifik: -
Pernyataan Tanggungjawab: -

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